One of the more intriguing proverbs in Arab culture is: "كله عند العرب صابون" — "Everything is soap to Arabs." This proverb is often used to describe someone who struggles—or refuses—to distinguish between things that are clearly different. It’s a light-hearted way to point out when someone treats all options, ideas, or items as if they're essentially the same.
Read MoreAs a child, my mother didn’t agree when my sister and I wanted to buy pouf sponges. She always tried to persuade us to use other loofahs. To be honest, we only liked pouf sponges because we were intrigued by the different colors. It wasn’t until I grew up that I realized the importance of exfoliating and using the right products to take care of my skin.
Read MoreIn making this beautiful box, we asked ourselves how women support other women to be the best versions of their rockstar selves.
Read MoreA Recent USA TODAY article says 'These 10 household essentials are selling out across the country—here's where to get them' The #2 on the list is soap and we've got you covered! Our soaps are not only beautiful they work, naturally and with eco-friendly packaging its a win-win.
Read MoreGrowing up in the Middle East, we had no access to hand sanitizer and we relied on the old fashion soap and water. In countries like Syria and Egypt with dense populations and widespread communicable diseases, people relied on good old fashion hand washing, soap and common sense hygiene principles.
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